Introduction
For most businesses today, email is one of their primary communication methods.
With the best cloud email services, you’ll be able to achieve consistently:
- Brand awareness
- Customer acquisition
- Long-term customer retention
Moreover, email is critical for the lifeblood of any modern business.
According to a study conducted by the International Data Corporation(IDC), unexpected downtimes from application failures, such as email apps, cost over Fortune 1,000 companies an average of $1.25 billion to $2.5 billion — every year.
Worse still, those numbers do not include other costs, such as a business losing a significant number of customers, or suffering devastating destruction when it comes to customer relationships, due to a weak email handling service.
All this explains why you should not allow any room for error when selecting an email service for your business
In this article, I’ll talk about email systems and also review five of the best cloud based email services; you can use for effective communication when running a business.
